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    <title>Pulseri blog</title>
    <link>https://www.pulseri.com/blog</link>
    <description>Plain guides on asking customers and your team for feedback, reading the scores and acting on what you hear.</description>
    <language>en-US</language>
    <lastBuildDate>Thu, 05 Nov 2026 00:00:00 GMT</lastBuildDate>
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      <title>Customer churn: what it is and how to calculate it</title>
      <link>https://www.pulseri.com/blog/customer-churn</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/customer-churn</guid>
      <pubDate>Thu, 05 Nov 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Getting feedback</category>
      <category>alerts</category>
      <category>detractors</category>
      <category>feedback</category>
      <category>scores</category>
      <description>Customer churn is the share of customers who leave in a period. Learn the formula, a worked example and how low survey scores can warn you the same day.</description>
    </item>
    <item>
      <title>Customer loyalty: what it is and how to measure it</title>
      <link>https://www.pulseri.com/blog/customer-loyalty</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/customer-loyalty</guid>
      <pubDate>Thu, 05 Nov 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Scores and metrics</category>
      <category>nps</category>
      <category>loyalty</category>
      <category>metrics</category>
      <description>Customer loyalty is customers choosing you again and recommending you. Measure it by pairing one survey answer with renewals, shown in a worked example.</description>
    </item>
    <item>
      <title>Customer retention: meaning, formula, strategies</title>
      <link>https://www.pulseri.com/blog/customer-retention</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/customer-retention</guid>
      <pubDate>Thu, 05 Nov 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Getting feedback</category>
      <category>feedback</category>
      <category>nps</category>
      <category>retention</category>
      <description>Customer retention is keeping the customers you have. See the meaning, the retention rate formula with a worked example and strategies for small teams.</description>
    </item>
    <item>
      <title>Customer satisfaction index: meaning and formula</title>
      <link>https://www.pulseri.com/blog/customer-satisfaction-index</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/customer-satisfaction-index</guid>
      <pubDate>Thu, 05 Nov 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Scores and metrics</category>
      <category>csat</category>
      <category>scores</category>
      <category>metrics</category>
      <category>calculation</category>
      <description>A customer satisfaction index (CSI) turns several satisfaction ratings into one 0 to 100 number. Learn the formula, weights and a worked example.</description>
    </item>
    <item>
      <title>Customer satisfaction questions to ask, by moment</title>
      <link>https://www.pulseri.com/blog/customer-satisfaction-questions-to-ask</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/customer-satisfaction-questions-to-ask</guid>
      <pubDate>Thu, 05 Nov 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Getting feedback</category>
      <category>survey-questions</category>
      <category>csat</category>
      <category>feedback</category>
      <description>About 20 customer satisfaction questions sorted by moment, from the first week to cancellation, with a rule for picking one to three per survey.</description>
    </item>
    <item>
      <title>Voice of the customer for a small team</title>
      <link>https://www.pulseri.com/blog/voice-of-the-customer</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/voice-of-the-customer</guid>
      <pubDate>Thu, 05 Nov 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Getting feedback</category>
      <category>feedback</category>
      <category>nps</category>
      <category>getting started</category>
      <description>Voice of the customer is what customers tell you, collected and acted on. See what it means and how a small team can start with a weekly review.</description>
    </item>
    <item>
      <title>Customer satisfaction score: how to calculate it</title>
      <link>https://www.pulseri.com/blog/customer-satisfaction-score</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/customer-satisfaction-score</guid>
      <pubDate>Wed, 04 Nov 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Scores and metrics</category>
      <category>csat</category>
      <category>calculation</category>
      <category>scores</category>
      <description>Customer satisfaction score is the share of people who rated a moment 4 or 5 out of 5. See the math worked through, and how scale and sample size change it.</description>
    </item>
    <item>
      <title>Customer satisfaction survey: how to run one</title>
      <link>https://www.pulseri.com/blog/customer-satisfaction-survey</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/customer-satisfaction-survey</guid>
      <pubDate>Wed, 04 Nov 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Getting feedback</category>
      <category>csat</category>
      <category>feedback</category>
      <description>A customer satisfaction survey is one short question sent right after a moment. Pick the moment, the length and the delay, then act on low scores.</description>
    </item>
    <item>
      <title>Open-ended survey questions: 30 examples</title>
      <link>https://www.pulseri.com/blog/open-ended-survey-questions-examples</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/open-ended-survey-questions-examples</guid>
      <pubDate>Thu, 29 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Getting feedback</category>
      <category>survey-questions</category>
      <category>feedback</category>
      <category>nps</category>
      <category>csat</category>
      <description>Thirty open-ended survey questions sorted by the score they follow, when to ask each one, and how to read a few hundred answers on your own.</description>
    </item>
    <item>
      <title>15 NPS follow-up questions that get real answers</title>
      <link>https://www.pulseri.com/blog/15-nps-follow-up-questions-that-get-real-answers</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/15-nps-follow-up-questions-that-get-real-answers</guid>
      <pubDate>Thu, 15 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Scores and metrics</category>
      <category>nps</category>
      <category>survey-questions</category>
      <category>feedback</category>
      <description>Fifteen follow-up questions for promoters, passives and detractors, plus how many to ask, how to word them and what to do with the comments you get.</description>
    </item>
    <item>
      <title>Forms, spreadsheets or a feedback tool: which fits</title>
      <link>https://www.pulseri.com/blog/forms-spreadsheets-or-a-feedback-tool</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/forms-spreadsheets-or-a-feedback-tool</guid>
      <pubDate>Thu, 15 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Getting feedback</category>
      <category>forms</category>
      <category>spreadsheets</category>
      <category>tools</category>
      <category>getting started</category>
      <description>A form and a spreadsheet are enough for a small, one-time question. Learn the signs that you have outgrown them and what a feedback tool adds.</description>
    </item>
    <item>
      <title>How to calculate NPS, with a worked example</title>
      <link>https://www.pulseri.com/blog/how-to-calculate-nps</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/how-to-calculate-nps</guid>
      <pubDate>Thu, 15 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Scores and metrics</category>
      <category>nps</category>
      <category>calculation</category>
      <category>scores</category>
      <description>NPS is the share of promoters minus the share of detractors. Follow three worked examples, learn how rounding works and see how to score a 1 to 5 scale.</description>
    </item>
    <item>
      <title>How to run an eNPS survey in a 20-person company</title>
      <link>https://www.pulseri.com/blog/how-to-run-an-enps-survey-in-a-20-person-company</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/how-to-run-an-enps-survey-in-a-20-person-company</guid>
      <pubDate>Thu, 15 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Employee feedback</category>
      <category>enps</category>
      <category>employee-feedback</category>
      <category>surveys</category>
      <description>Ask one question, say how answers are used, read the score as a trend and act within two weeks. A plain plan for teams of about 20 people.</description>
    </item>
    <item>
      <title>Zendesk CSAT survey setup in seven steps</title>
      <link>https://www.pulseri.com/blog/send-a-csat-survey-when-a-zendesk-ticket-is-solved</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/send-a-csat-survey-when-a-zendesk-ticket-is-solved</guid>
      <pubDate>Thu, 15 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Setup guides</category>
      <category>zendesk</category>
      <category>csat</category>
      <category>support</category>
      <category>setup</category>
      <description>Connect Zendesk to Pulseri, pick the Ticket solved event and send a CSAT survey with a short delay. Seven steps with the screens you will see.</description>
    </item>
    <item>
      <title>Turn detractors into a Slack alert in ten minutes</title>
      <link>https://www.pulseri.com/blog/turn-detractors-into-a-slack-alert</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/turn-detractors-into-a-slack-alert</guid>
      <pubDate>Thu, 15 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Setup guides</category>
      <category>slack</category>
      <category>alerts</category>
      <category>nps</category>
      <category>detractors</category>
      <description>Connect Slack once, write one alert rule for NPS detractors and send a test message. A step by step guide with what the alert shows and how to keep it useful.</description>
    </item>
    <item>
      <title>Why we price by People and never by response</title>
      <link>https://www.pulseri.com/blog/why-we-price-by-people-and-never-by-response</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/why-we-price-by-people-and-never-by-response</guid>
      <pubDate>Thu, 15 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Company</category>
      <category>pricing</category>
      <category>people</category>
      <category>responses</category>
      <description>Many survey tools charge per answer. Pulseri charges by the People you track. Here is why, what it means for your bill and when it is not the best deal.</description>
    </item>
    <item>
      <title>How to ask for feedback without annoying people</title>
      <link>https://www.pulseri.com/blog/how-to-ask-for-feedback-without-annoying-people</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/how-to-ask-for-feedback-without-annoying-people</guid>
      <pubDate>Tue, 13 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Getting feedback</category>
      <category>survey fatigue</category>
      <category>nps</category>
      <category>csat</category>
      <category>timing</category>
      <description>Ask the right person at the right moment, keep it to one question, and never ask twice too soon. A plain guide to avoiding survey fatigue.</description>
    </item>
    <item>
      <title>NPS vs CSAT vs CES: which one to use and when</title>
      <link>https://www.pulseri.com/blog/nps-vs-csat-vs-ces</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/nps-vs-csat-vs-ces</guid>
      <pubDate>Tue, 13 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Scores and metrics</category>
      <category>nps</category>
      <category>csat</category>
      <category>ces</category>
      <category>metrics</category>
      <description>NPS measures loyalty, CSAT measures satisfaction with one moment, CES measures effort. Learn what each asks, how it is scored and when to pick it.</description>
    </item>
    <item>
      <title>What is a good NPS score? How to read yours</title>
      <link>https://www.pulseri.com/blog/what-is-a-good-nps-score</link>
      <guid isPermaLink="true">https://www.pulseri.com/blog/what-is-a-good-nps-score</guid>
      <pubDate>Tue, 13 Oct 2026 00:00:00 GMT</pubDate>
      <dc:creator>Farsad F.</dc:creator>
      <category>Scores and metrics</category>
      <category>nps</category>
      <category>benchmarks</category>
      <category>scores</category>
      <description>Any score above 0 is positive and above 50 is often called excellent, but your own trend matters more. Learn the bands, a worked example and common traps.</description>
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